Elegance and Modernity
Elegance and Modernity is an exhibition stand created for a trade fair in Nuremberg. The stand measures 21.5 by 11 meters, with walls 5 meters high. Black and concrete finishes are combined with plant elements and careful lighting to present the products in a calm setting. The facade is made of laminate, a hanging golden cloud installation is formed from metal fencing, and the display units are lacquered in gold. All parts were produced in-house by carpenters. A screen of 6 by 3.5 meters shows a film to draw visitors from a distance.
Elegance and Modernity Exhibition Stand by Smart Design Expo - Marzena Michalska has been identified as an innovative example of architectural design by the A' Design Award. Elegance and Modernity Exhibition Stand earned the Golden A' Design Award in Trade Show Architecture, Interiors, and Exhibit Design in 2023. The A' Trade Show Architecture, Interiors, and Exhibit Design Award is an international, meritocratic, just and fair design recognition program which honors excellent design of trade show interiors, exhibits, booths, pavilions, showrooms, kiosks, installations, Pop-Ups, displays and more.
